Welcome to
The Egg Academy
Discover your passion on a tailored “Path to Eggcellence” or grow and strengthen your skills with individual courses. Curated for you by The Egg, Student Life’s Student Marketing Agency. We’ve gathered the best paid and free resources the internet offers and compiled them in one place with thoughtful organization to take you from a beginner in any of the following skills to a hero. Start tracking your progress with us today and get started on your “eggducation” below!
Paths To Eggcellence
Learning paths are curated playlists of video courses and resources that track your progress on your way to Skill Mastery.
Egg program paths explore the creative skills needed for career tracks within the Egg Agency. Each path includes multiple courses taught by different expert instructors across the web to teach a variety of skills on that track and offer useful resources you can reference repeatedly.
Art & Design {Track}
Graphic Design
This introduction to graphic design will teach you the skills needed to create flyers, posters, digital displays, social media assets, and so much more. This path focuses on increasing your conceptual and technical design skills on a path to become a Graphic Designer.
Environmental Design
Take your graphic design skills to the next level. Focus in on spatial and interaction design (IxD) and learn how to create large-format artwork, signage, and exhibitions (Ex) to enhance human experiences and interactions within spaces at UD on a path to become an Environmental Designer. This two-part course features: EggEx and EggIxD.
Web and UX {Track}
Web and UX is about the design, creation and maintenance of digital and web-based environments that provide meaningful experiences to users. Learn and discover more about the broad range of digital and web design, user experience research and analytics on a path to become a Digital Experience Manager.
Web and UX Design
Ready to dive into the exciting world of web and UX design? From design principles to user experience strategies, our comprehensive courses will equip you with the skills you need to succeed in this dynamic field.
UX Research
Master the art of understanding your user through UX research. Get an overview of different types of research methodologies, usability tests and conducting interviews.
Analytics
Discover the power of analytics and unlock new possibilities in marketing and communications. Our comprehensive courses will equip you with the skills you need to excel in this ever-evolving field.
Content Marketing {Track}
Editorial & Writing
Learn the art of storytelling and journalism. Understand how to pitch a story and take it from idea to completion. Learn how to support a multimedia journalism workflow from interviews to photography to simple web design. Reach a broad audience via online channels. Learn to write for news outlets such as UDaily and the Student Centers By The Green blog on a path to become a Managing Editor.
Social Media Marketing
In an industry where content is king, learn to create, schedule, and manage a social media calendar. Understand the in and outs of marketing various types of media and ensuring they reach a broad audience via social media sites such as Twitter, Instagram, and Facebook. Develop proficiency in marketing events online, as well as writing clear and concise copy on a path to become a Social Media Manager.
Multimedia {Track}
Photography
Learn the basics of photography and gain proficiency in multiple areas of the art form. Learn from experts, Egg Student Photographers, and develop your skills in realtime through a constant flow of event shoots and projects on a path to become a Photographer.
Videography
Learn the basics of videography from handling a camera, framing your shot, filming, to basic editing. Learn to use videography to tell a story focusing on various areas of the Student Life and creating high-quality and compelling videos on a path to become a Videographer or a Multimedia Manager.
“
. . . Gained invaluable professional experience in social media, graphic design, and marketing through my job at The Egg Student Creative Agency . . .
FULL QUOTE: “Over the past four years, I’ve earned my degree in Media Communications and Advertising, lived with some amazing roommates I’ve known since the first week of freshman year, met some of my best friends through my sorority Pi Beta Phi, worked as the Photography Director and Layout Co-Director for UDress Magazine, and gained invaluable professional experience in social media, graphic design, and marketing through my job at The Egg Student Creative Agency/StUDent Events (shoutout Abby Phillips for being the best boss and mentor). While my last semester may not have been what I was expecting, I am so grateful to UD for everything it has given me during my time as a Blue Hen, and I will cherish it forever.”
Emily Taylor, Egg Program Graduate 2020
Learn by doing
Agency projects go hand and hand with your e-learning experience.
As part of The Egg Creative Agency, you will take on a number of projects in the pathway you are currently exploring, this will compliment your e-learning coursework enabling you to apply your learning to real-world projects with real clients.
Build your portfolio
Those real-world projects will translate into a career-ready portfolio created throughout your eggducation.
Take your marketing and communication learning and apply it to client projects that will provide you with a living portfolio that you will continuously add your work to all the way through our program.
Achieve your goals
In our program, you will develop a career plan that will align with your senior or final year project.
This program is a professional development opportunity, meaning we will work with you to figure out how you plan to apply these skills once you graduate, even if this isn’t necessarily your field or major. Career field trips to gain exposure, a final year project, and portfolio review will wrap up your Egg Experience.
Become an Eggxpert
Looking to learn a particular skill? Explore our one-off courses and when you are ready for a deeper dive, check out our learning paths.
One-Off Courses
We offer one-off courses that cover specific content areas. These courses are not part of a pathway but cover broader areas that reach across subjects—for example, UD Branding Guidelines.
Learning Paths
Learning paths are curated playlists of video courses and resources that track your progress on your way to skill mastery. Egg program paths explore the creative skills needed for career tracks within the Egg Agency for example Graphic Design & Photography.
Ready to get started?
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